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Your September 2020 Content Planner is here

Your September 2020 Content Planner is here

Now is the time to start planning for the holiday season. Many of your biggest competitors have started generating buzz around the holidays. Constant Contact provides you all of the tools you need to connect with your audience and deliver content and offers that will...

Tomato sandwiches and brand loyalty

Tomato sandwiches and brand loyalty

Dukes or Hellmans? Whether it's a juicy tomato sandwich or homemande potato salad, one thing I know for sure is if you're from the South, you swear by Duke's mayo. I know some people who would rather do without than use Hellmans. And don't even get them started on...

Your May 2020 Content Planner is here!

Your May 2020 Content Planner is here!

Who can believe it’s May already? The year is flying by so quickly. We’ve created this Marketing and Holiday Content Planner Guide to help you get inspired and stay organized. How do I communicate with my audience in these times? ...

Your Email Marketing Questions Answered

Your Email Marketing Questions Answered

I teach a lot of email marketing seminars. A LOT. Over the years, I’ve presented email marketing to 1000’s of small business owners, marketers, and organizations. Some of the students are familiar with email marketing, and some...

How To Use Pinterest For Business

How To Use Pinterest For Business

Often, the first thing that I hear from business owners when I mention leveraging Pinterest for business is that they simply cannot add one more social media marketing platform to their current efforts. And then I tell them that they should reconsider, because...

30 Day Social Media Challenge

30 Day Social Media Challenge

Let's increase our social media presence and engagement! Announcing the April 2020 version of  #30DaysofSocial! This 30-day challenge comes with prompts and ideas for you to use. We start April 1, 2020, so put your thinking...

What are they saying?

What are they saying?

Reviews. Recommendations. Testimonials. Are you monitoring your online reputation? Do you know what’s being said about your business? I'm sure you've heard the phrase "people do business with and refer business to people they...

What does a social media manager do?

What does a social media manager do?

I was recently asked, "what does a social media manager really do?" Here's my answer. I've been in the industry for 11 years, and let me say it's changed drastically over that time! I remember the days when a large majority of our Facebook audience saw most of the...

[Infographic] December 2019 Content Planner

[Infographic] December 2019 Content Planner

December is here and it’s one of the busiest months for small businesses! It can be a bit overwhelming to juggle your online marketing alongside your personal gatherings during the holiday season, but you’ve got this and you’ve got us! So let’s finish 2019 strong. If...

A day in the life of a social media manager

A day in the life of a social media manager

It's not as glamorous as some may think. It’s not all “playing on Facebook and Instagram” and posting selfies and food pictures. A typical day consists of strategy creation, client calls, and developing KPIs. We curate content, create content, schedule and monitor...

[Infographic] July 2019 Marketing and Holiday Planning

[Infographic] July 2019 Marketing and Holiday Planning

Summer is here! Beat the heat with this cool infographic of marketing ideas for July. Themes, content ideas, holidays, and more! Make the most of your marketing planning for July. Join our Facebookgroup to get all the latest news on social media marketing, email...

Nonprofit Communicators – Join Me and Be Inspired to Create Good !

Nonprofit Communicators – Join Me and Be Inspired to Create Good !

I’m so happy to announce that I’ll be speaking at the nation’s BEST nonprofit communications conference – Create Good! The conference is returning for its fifth year to Durham, N.C., to inspire practical learning with fun, creativity and energy. Mark your calendars...