A day in the life of a social media manager

Posted by MelanieD on  July 13, 2019

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Category: Blog
It’s not as glamorous as some may think. It’s not all “playing on Facebook and Instagram” and posting selfies and food pictures. A typical day consists of strategy creation, client calls, and developing KPIs. We curate content, create content, schedule and monitor posts; it includes community engagement, measuring insights and analytics, and creating reports. We research, and research, then research some more. We spend time learning the newest trends through ongoing education and training, and
Summer is here! Beat the heat with this cool infographic of marketing ideas for July. Themes, content ideas, holidays, and more! Make the most of your marketing planning for July. Join our Facebookgroup to get all the latest news on social media marketing, email marketing, Google My Business and more!
create good conference
I’m so happy to announce that I’ll be speaking at the nation’s BEST nonprofit communications conference – Create Good! The conference is returning for its fifth year to Durham, N.C., to inspire practical learning with fun, creativity and energy. Mark your calendars for May 9-10.  I can’t wait to go, and you don’t want to miss a second of it! This is the premier event for nonprofit communicators to network, learn from the leading professionals
April’s showers are gone and now it’s time for your business to bloom. Whether you want to grow your list, your sales, or your visibility in the community, the content below can help you plant the seed for a great month in May! Content Ideas for May Mother’s Day Sale – Mother’s day is a can’t miss holiday. Make sure to email your audience when this day is approaching, and remind them of everything their
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How often should I email my list?

Posted by MelanieD on  April 4, 2019

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Category: Blog, email marketing
I teach lots of digital marketing classes and workshops, and Email Marketing is one of my most popular sessions. And without fail, this question is asked at every Email Marketing class I present. So today, I’m going to share with you my best advice on how often to email your subscribers! Keep in mind, this article is meant to address regular email communication, not sales funnels or sequences. Consistency is key There are several factors