Tip #1: 4 Ways to Educate Your Social Media Audience Blogs; Podcasts; Live Videos, Quick Pre-Recorded Videos - Do you use any of these methods to educate your social media audience about yourself and/or your brand? Tip #2: On Social Media Authenticity is Key Being...
May is full of holidays and events to incorporate into your marketing. Whether it's May Day or Memorial Day or something in between, this planner will help you fill your content calendar this month. As a Constant Contact partner for nearly 10 years, we believe in the...
Spring has sprung, it's time to get things done! Looking to find a way to drive more traffic online? Need ideas for Spring sales? Whatever your goals are for the season, this planner can help you make April the best month of your year! As a Constant Contact...
Here's some spring content ideas to get your creative juices flowing and freshen up your social media and email content. Do you need to do a little spring cleaning and get your list segmented? Maybe your business is off to a slower start than you envisioned this year?...
It's time to give your marketing a little love! February is a time to spread the love, and we aren’t just talking about Valentine’s Day. Check out some of our suggestions below to help build relationships with your customers and make someone else’s day. As a...
New year, new possibilities, new plans The new year is here and it's a great time to start planning for the rest of 2022. Set your goals now and work toward making them a reality. Here's some content ideas to get your January content plan off to a good start. ...
December is here, and the New Year is on the horizon. We are well into a busy holiday season. Expect online shopping to be stronger than ever this year. While this can be an exciting time with record sales or donations, it is important to remember that the new year is...
It's time! The holiday season is upon us. As you know, spending and donations increase significantly during the holiday season, presenting huge opportunities for small businesses and nonprofits. To help maximize your results during the holiday season, start engaging...
The quick answer is yes, Google My Business is good for SEO, especially for local business. If you know how to use it right, you can get more clients and grow your business in a smart way. Let’s take a quick overview of what it is and how to use it. What is Google My...
In the past couple of days, I've been given a few questions about Google My Business. More specifically, how to make your GMB listing as optimized as possible. Since the answers are so extensive and thorough, I've decided to answer these queries in a blog post instead...
In just 3 years Google My Business has grown to touch over 1 billion consumers every month. That's a lot of traffic! So what is Google My Business and why should you care? Google My Business (GMB) gives people a place to add or claim their business on the web. This...
Some of the most effective and memorable emails are those that begin with, "This is a message from..." followed by an individual's name. The realization that it was a personal email can significantly boost engagement, as people feel more connected to the sender. But...
In the first post of this series on email marketing, I shared that your email's content has a direct impact on conversions. Even with a great offer and compelling subject line, you won't get very far if your copy isn't well written. Here’s 10 tips to consider when...
There is no single answer to this question that works for every business. Objectives should be crafted according to the nature of your products and services, the ideal customer profile that you are targeting, and your business goals. Consider these examples of email...
Email is still one of the most effective marketing strategies. It helps you drive sales, generate leads, and boost your reputation as an industry expert. When it's done right, email has a higher ROI than many other online marketing tactics. Whether you're sending out...