Hey there! December is just around the corner, and we’ve got you covered with some content ideas and practical examples to amp up your December 2023 content plan. Let’s dive in!
Monthly Themes
National Write a Business Plan Month
Weekly Themes
12/1-7: National Cookie Cutter Week
Cookies, cookies everywhere!
There’s several opportunities relating to cookies in December, and you don’t have to be in the food industry to talk about them. Maybe there’s a cookie exchange at your office–grab a quick video and snap some pix and voila, perfect LinkedIn post that relates to company culture. Maybe you can find an analogy between making cookies and a process at your business. Or maybe cookies are one of your brand pillars, which is a no-brainer for creating several fun posts. Remember, when it’s social media posts, engagement always wins, so have some fun with this concept!
Daily Themes
12/1: National Women Support Women Day; National Package Protection Day; National Cookie Cutter Day
12/2: Special Education Day
12/3: Make a Gift Day
12/4: National Cookie Day
12/5: International Volunteer Day
Recognize the volunteers who help your organization!
Charities and membership organizations rely on volunteers to help them achieve their goals. What a perfect day to recognize those who have helped your organization. Why not create a short video thanking them for all they do. Be sure to tag these important people on all your social media platforms.
12/7: First Day of Hanukkah (ends 12/15); Pearl Harbor Day of Remembrance
12/8: National Blue Collar Day
12/11: National App Day
12/13: National Cocoa Day
12/14: National Free Shipping Day
Free Shipping Day is coming! Make sure your customers know in advance.
Be sure to send your email campaigns with plenty of advance notice so your customers can take advantage of free shipping day. You may even want to consider creating a special campaign with incentives like free shipping PLUS a free gift or a coupon code to redeem next year when they place a minimum order.
12/15: National Ugly Sweater Day
12/16: National Wreaths Across America Day
12/21: Winter Solstice
12/24: Christmas Eve
12/25: Christmas Day
12/26: First Day of Kwanzaa (ends January 1); National Homeowners Day
National Homeowners Day isn’t just for Realtors.
Our real estate clients have had great success with National Homeowners Day campaigns. But this day isn’t just for REALTORS®! It can work well for anyone in related industries, like home organizers, interior decorators, handyman services, etc. Consider how you can create content that homeowners can relate to, like 2024 Pantone Color of the Year or keeping your home warm for the winter or getting organized in the new year. The ideas are endless!
12/31: New Year’s Eve
We hope you’ve found these tips and examples helpful. If you need help with your content creation strategy and implementation, reach out to learn how we can help!