May 2019 Content Themes & Holidays

May 2019 Content Themes & Holidays

April’s showers are gone and now it’s time for your business to bloom. Whether you want to grow your list, your sales, or your visibility in the community, the content below can help you plant the seed for a great month in May!

Content Ideas for May

Mother’s Day Sale – Mother’s day is a can’t miss holiday. Make sure to email your audience when this day is approaching, and remind them of everything their mother has done for them. Help them make it special for her by offering sales or coupons for the things she’ll love, or discounts for mothers on the day just for them!

Teachers are the backbone of our education system and don’t get enough credit for all their hard work. Show them that you appreciate everything they do by offering them a discount on this day.

Support the Troops. With Armed Forces day and Memorial day occurring this month, it’s a perfect time to show your support for the troops. How: Start a fundraiser for veterans by adding a Donations block to your emails or offer a discount to anyone with a military ID for the month of May.

May Holidays

2 Brothers and Sisters Day

5 Cinco de Mayo

6 National Nurses Day

7 National Teachers Day

12 Mother’s Day

25 International Jazz Day

25 National Wine Day

27 Memorial Day

May Themes

• Teacher Appreciation Week (6th-10th)

• Nurses Week (first full week)

• National Bike Month

• National Hamburger Month

When it comes to purchases made as a result of receiving a marketing message, email has the highest conversion rate (66%), when compared to social, direct mail and more. [Source: DMA]

May 2019 Marketing & Holiday Planning
[Worksheet] 20 Writing Prompts for Quick and Creative Non-promotional Emails

[Worksheet] 20 Writing Prompts for Quick and Creative Non-promotional Emails

Your customers want more than promotional emails from your retail business.

Are you giving them tips to use your product effectively? Have you introduced them to the people behind your business? When was the last time you asked them for feedback?

To drive sales with email marketing, go beyond self-promotion; look for ways to provide value and build customer relationships.

But even if you want to send a non-promotional email, how do you know what to send?

We get it. Sometimes coming up with an idea is the hardest part.

If you’re stuck, use these 20 writing prompts as inspiration.

Download your writing prompt worksheet to get started right away!

And check out a few examples from other small businesses:

Provide a “how-to” tutorial

Orange Cycle, Orlando, Florida
orange cycle

Provide a gift guide

The Basketry, Luling, Louisiana


Highlight your social media profiles

Art Impressions, Salem, Oregon

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Syndicated from the Constant Contact Blog ➞ [Worksheet] 20 Writing Prompts for Quick and Creative Non-promotional Emails