Now is the time to start planning for the holiday season. Many of your biggest competitors have started generating buzz around the holidays. Constant Contact provides you all of the tools you need to connect with your audience and deliver content and offers that will get them excited to shop with you.
Got a burning email question not answered here? I’m happy to help you. Drop a comment below, or reach out to me on social media, or email your questions to [email protected] I’d love to hear from you.
Learn more about email marketing!
We are pleased to offer Email Marketing Academy with Melanie Diehl. This self-led online course is perfect for the beginner and the advanced email marketer.
Need more support than a course? We offer that too!
We offer both in-person and virtual training for individuals, organizations, private groups, and higher-education programs. Check out our offerings here, and our workshop calendar here. If you don’t see what you’re looking for, we can create it for you! Simply email us to discuss your specific needs, and we can make it happen!
December is here and it’s one of the busiest months for small businesses! It can be a bit overwhelming to juggle your online marketing alongside your personal gatherings during the holiday season, but you’ve got this and you’ve got us! So let’s finish 2019 strong.
If you don’t already have a holiday marketing plan underway, this is your last chance to check out Constant Contact’s Holiday HQ for last-minute resources for all your online marketing needs this December.
In December, you’ve likely already got Christmas (December 25) and New Years Eve (December 31) in mind, but you could also consider doing some creative marketing around Green Monday (December 9), Winter Solstice (December 22), and Thank You Note Day (December 26).
April’s showers are gone and now it’s time for your business to bloom. Whether you want to grow your list, your sales, or your visibility in the community, the content below can help you plant the seed for a great month in May!
Content Ideas for May
Mother’s Day Sale – Mother’s day is a can’t miss holiday. Make sure to email your audience when this day is approaching, and remind them of everything their mother has done for them. Help them make it special for her by offering sales or coupons for the things she’ll love, or discounts for mothers on the day just for them!
Teachers are the backbone of our education system and don’t get enough credit for all their hard work. Show them that you appreciate everything they do by offering them a discount on this day.
Support the Troops. With Armed Forces day and Memorial day occurring this month, it’s a perfect time to show your support for the troops. How: Start a fundraiser for veterans by adding a Donations block to your emails or offer a discount to anyone with a military ID for the month of May.
2 Brothers and Sisters Day
5 Cinco de Mayo
6 National Nurses Day
7 National Teachers Day
12 Mother’s Day
25 International Jazz Day
25 National Wine Day
27 Memorial Day
• Teacher Appreciation Week (6th-10th)
• Nurses Week (first full week)
• National Bike Month
• National Hamburger Month
When it comes to purchases made as a result of receiving a marketing message, email has the highest conversion rate (66%), when compared to social, direct mail and more. [Source: DMA]
As we enter into the second half of the year, July is a perfect time to reflect and reinforce existing relationships, as well as think about how we can grow in the days to come. What’s your plan to prevent existing customer relationships from melting away in the summer sun? What about a strategy to bring the heat against your competition and gain more customers?
"I found the training to be extremely helpful in understanding the different social media outlets, as well as understanding how...
Melanie Diehl, Your Social Media Gal, Constant Contact, Training, Workshop, Seminar, Speaker
Jodi Darrohn, Blue Wave, Inc.
"I found the training to be extremely helpful in understanding the different social media outlets, as well as understanding how we can utilize each to drive engagement and ultimately revenue with our followers/customers."