Digital Marketing 6 part series – Part 5: Social Media Marketing for Your Small Business

Digital Marketing 6 part series – Part 5: Social Media Marketing for Your Small Business

Digital Marketing Blueprint Course 6-part series
In a world where digital marketing reigns, the rules seem to constantly fluctuate. Small business owners need resources they can rely on that are easy to manage while maintaining all the other aspects of running a business. This 6-part course provides small business owners with a blueprint, or framework, that will give them the knowledge and tools they need to successfully market their business in today’s online world.

1/9/2024 – Part 1: Creating a Digital Marketing Blueprint

1/11/2024 – Part 2: Identifying Your Target Market

1/16/2024 – Part 3: Websites and Point of Sale Systems for your Business

1/18/2024 – Part 4: Email Marketing for your Small Business

1/23/2024 – Part 5: Social Media Marketing for Your Small Business

Learn the latest strategies for using social media to market your business. We’ll cover the basics of Facebook, Instagram and LinkedIn, then we’ll take a deeper dive into developing a content strategy, how to build a content calendar, and how to measure the success of your social media campaigns.



1/25/2024 – Part 6: Get Your Business Found on Google Search & Maps

social media bullying

social media bullying

Bully (n.) a blustering, quarrelsome, overbearing person who habitually badgers and intimidates  smaller or weaker people.

Nobody is a stranger to the term. Bullying is rampant in our society, and has become more so with the technology we have today. It seems to be easier than ever for bullying to take place with texting and the lightening-fast social media tools of Facebook, Twitter, Instagram, You Tube, and so on. So many of our youth are armed with their cell phones, and they seem to be connected to their devices 24-hours a day. How do we as a society address this problem?

no bullying
Too many of our young people have fallen victim to bullying; some teens have even taken their own lives due to the extreme bullying they have endured. This tragedy should never again occur.

As parents, teachers, community leaders, adults, it is our duty it is our due diligence to put a stop to this.  Handing over the computers, tablets, cell phones to young people should come with strings attached. Adults should have full access to these devices, and the social media accounts that are being utilized, to keep a watchful eye on the conversations taking place. Just as we would not hand over the car keys to someone without the proper training, we should practice the same with texting and social media.

I am a believer that an individual’s privacy should be respected, and this can become a battle between parent and child; but if there is nothing to hide, that becomes a moot point. Finding balance and establishing trust is key to making this work. Let’s not let another young person’s life end too soon because we are not vigilant in protecting them.