Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this workshop, you will learn how to create and manage a Google Business Profile from start to finish. In…
Having a website is important for your small business and for your marketing activities. Understanding what’s working – and not working – on your site is even more important. In this session, you’ll learn how to install Google Analytics (a free and powerful tool) on your WordPress site, what to measure and how to set…
In this session, we discuss several of the free and low-cost Google products for work and how they can help you in marketing your business. We’ll discuss using Google Alerts, Google Trends and YouTube for social media and email marketing, Google Docs and Google Drive (including some great tips and shortcuts), and additional resources including…
Now that your Google Analytics has had time to collect data, it’s time to analyze it. Armed with this data, you’ll be prepared to leverage and optimize your website so it can do what you really want it to do: work for you around-the-clock. In this session, you’ll learn: who is visiting your website, how…
In this session, we discuss several of the free and low-cost Google products for work and how they can help you in marketing your business. We’ll discuss using Google Alerts, Google Trends and YouTube for social media and email marketing, Google Docs and Google Drive (including some great tips and shortcuts), and additional resources including…