Canva: Advanced Design Skills

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In this training, digital marketing expert Melanie Diehl takes a deeper dive into the advanced capabilities of Canva. The session includes hands-on design time and screen-sharing for feedback. PRE-REQUISITES: Canva account and working knowledge of Canva. Having a Canva Pro (paid subscription) account is highly recommended. Register here

Google Analytics – Part 2

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Now that your Google Analytics has had time to collect data, it's time to analyze it. Armed with this data, you'll be prepared to leverage and optimize your website so it can do what you really want it to do: work for you around-the-clock. In this session, you'll learn: who is visiting your website, how…

Email Marketing: A Crash Course

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email marketing : : a crash course is a session where you will learn tips, techniques, and strategies to guide you through the tools and features for basic email marketing in Constant Contact. It’s great for beginners who want to learn how to start creating email marketing campaigns for their business or for email marketers…

The Science of Facebook

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You DON’T have to pay to play! Learn the latest strategies for using Facebook to market your business: what’s new and why it’s important; the difference between a Facebook profile, a page, business manager and ads manager. Learn how to leverage groups, events and much more. Register here  

Facebook Marketing for Your Small Business

Learn the latest strategies for using Facebook to market your business: what’s new and why it’s important; the difference between a Facebook profile, a page, business manager and ads manager. Learn the difference between Facebook ads and boosted posts, and about groups and bots. Pre-req: Facebook personal profile AND Facebook business page. Register Here

All About Instagram

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Stories and hashtags and reels, oh my! Building your brand and selling on Instagram does not need to be a mystery! Pictures are worth a thousand words . . . and they sell! Join us for a workshop designed to help move followers from inspiration to making purchasing decisions instantaneously. This session will cover building…

Content Marketing: What to Say, How to Say It

Heard of “location, location, location? For online marketing its content, content and content”! Things like tone, date& time, and frequency impact how you attract and engage your audiences (or not). We’ll cover tidbits like how many links create the most engagement, how to create a high-open subject line, tips on using pictures and videos, and…

What Are They Saying About Your Business Online?

Google Reviews. BBB. LinkedIn Recommendations. TripAdvisor. Yelp. Facebook Reviews . . . and so many more online directories where a local business can be reviewed. Do YOU know what THEY are saying about your business? Did you know that 52% of consumers report that positive customer reviews make them more likely to use a local…

Learn to Love LinkedIn

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LinkedIn is so much more than a job site! LinkedIn is famous for connecting professionals all over the world. Many people associate it with finding new positions and advancing one’s career, but LinkedIn can also be a valuable space for expanding the network for many types of businesses. In this seminar, you will learn how…

The Science of Facebook: Marketing Your Business

You DON’T have to pay to play! Learn the latest strategies for using Facebook to market your business: what’s new and why it’s important; the difference between a Facebook profile, a page, business manager and ads manager. Learn how to leverage groups, events and much more. Register Here

Harnessing the Power of IG

Building your brand and selling on Instagram does not need to be a mystery! Pictures are worth a thousand words . . . and they sell! Join us for a workshop designed to help move followers from inspiration to making purchasing decisions instantaneously. This session will cover building your brand, creating buzz, Instagram influencers, hashtags,…

The Power of Pinterest

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Pinterest is not just crafts and recipes! It’s a visual search engine, and a powerful one at that. In this session, you’ll learn best practices for optimizing your Pinterest profile, graphics creation, and how to drive website traffic and generate leads. Register here